Friday

37 Percent of Online Population in India visited travel sites

37 Percent of Online Population in India visited travel sites

Engagement at Most Visited Travel Sites by Unique Visitors
April 2010
Total India Age 15+ - Home/Work Location*
Source: comScore Media Metrix
Average Minutes per Visitor Average Pages per Visitor Average Visits per Visitor
Total Internet : Total Audience 736.7 1,132 29.7
Travel Category 38.4 58 4.4
Indian Railways 33.1 50 3.8
MakeMyTrip 13.4 20 2.1
Yatra Online 9.3 13 1.9
Expedia Inc 4.2 7 1.6
ClearTrip.com 10.8 17 2.0
TravelAdNetwork 6.5 12 1.7
Travelocity 5.0 9 1.6
IndiaRailInfo.com 34.2 66 2.0
Jet Airways 13.8 19 2.0
eRail.in 27.5 38 3.7

*Excludes visitation from public computers such as Internet cafes or access from mobile phones or PDAs.



Travel Sites Reach 37 Percent of Online Population in India

Indian Railways ranked as the most-visited travel site with 7.7 million visitors, up 46 per cent versus year ago.

Travel-booking site MakeMyTrip ranked second with 2.4 million visitors (up 39 per cent) followed by Yatra Online with 1.9 million visitors (up 60 per cent). Several sites experienced triple-digit growth including Travelocity (up 134 per cent to 812,000 visitors), IndiaRailInfo.com (up 340 per cent to 647,000 visitors) and eRail.in (up 160 per cent to 464,000 visitors).

0 comments:

Comments

Bagish

Technology

Technology News and Digital marketing news

Twit

CNN.com - Technology

The Official Google Blog

Inside AdWords

Blog Archive

Latest Technology News

Search Engine Roundtable

http://bagish.blogspot.com

Back to TOP